CV

LinkedIn profile: nz.linkedin.com/in/draganapavic/

Employment History

January 2014 – March 2014 (2 months contract), Event Project Manager, Neurological Foundation

  • Organized and managed public lectures during Brain Awareness Month in 6 cities
  • Managed Neurological Foundation and Brain Week web site content
  • Working closely with suppliers and designer for production of printed and electronic promotional materials
  • Coordinated catering, venues and technical equipment for lectures

March 2013-January 2014, Marketing Freelancer

  • Managing of the Neurological Foundation web site’s content on request. I was also temping for Kelly Services in the customer services role

June 2011-March 2013, Regional Online Manager, Avon Cosmetics

  • Led a team of Internet Coordinators and Content Specialists in nine countries
    Involved in building a cross market organisation, process, roles & responsibilities
  • Part of local and regional AVON management team, participated in weekly management meetings
  • Developed and implemented company’s online strategy
  • Worked closely with regional and global Avon online teams to ensure strategies are aligned with local markets and Avon brand
  • Managed social and digital media campaigns
  • Led redesign and improvement of corporate website, creating more relevant content and improving Customer and Representative online experience
  • Responsible for providing the Sales team with the necessary technical expertise to enable them to use new online applications and increase sales. This involves production of printed and electronic promotional materials and providing training
  • Responsible for Customer and Representative online communication: key messages, design and production of all web materials. Responsible for Forums and Facebook pages.
  • Act as point of first reference for all online related enquiries and work collaboratively with colleagues in IT and Customer Service to address any issues that may arise.
  • Liaised with regional and global internet teams for development of new online tools
  • Participated in global e-commerce project for development of new on-line Customer shopping platform
  • Analysed main on-line KPI’s
  • Planned and monitored department budget to ensure budgeting constrains are met
  • People development, career planning and selection of new employees

July 2010-June 2011, Regional Online Supervisor, Avon Cosmetics

  • Led a team of Internet Coordinators and Content Specialists in six countries
  • Project management of the Avon’s online presence projects
  • Worked closely with regional and global online teams on development of new solutions and sharing best practices
  • Responsible for Customer and Representative online communication: key messages, design and production of all web materials. Responsible for Forums and Facebook pages.
  • Close liaison with the field force to assess the response to current web materials and to ensure that the online material is being used optimally
  • Act as point of first reference for all online related enquiries and work collaboratively with colleagues in IT and Customer Service to address any issues that may arise.
  • Analysed main on-line KPI’s
  • Planned and monitored department budget to ensure budgeting constrains are met
  • People development, career planning and selection of new employees

July 2009-July 2010, Online Team Leader, Avon Cosmetics

  • On-line project leadership (project leader for implementation of new internet sites in two markets)
  • Implemented and managed first AVON local Forum for Customers and Representatives
  • Created local on-line content for Customers and Representatives (key messages, design of banners, pop up messages, newsletters…)
  • Translation, adaptation and functional testing of globally provided applications (mini sites, widgets, prize games…)
  • Worked in various CMS systems
  • Analysed main on-line KPI’s

October 2006-July 2009, Marketing Coordinator, Avon Cosmetics

  • Liaised with marketing agencies for production of collaterals (inputs for design, promotional messages, coordinated approval process, organized print, delivery and distribution to the sales force)
  • Liaised with media agencies for media plan preparation (TV, print, OOH, radio…)
  • Team leader for campaign preparation process and testing (coordinated local teams and regional branch in setting up the campaign offers in the system)
  • Prepared marketing reports and analysis on request based on key marketing KPI’s
  • Responsible for pricing and purchase estimates of AVON products in 2 countries
  • Reported to Management about competition activities and product launches
  • Department budget management and cost control

February 2004-September 2006, Business Development Assistant, Avon Cosmetics

  • Creation of reports and analysis that contributed to the new sales model development
  •  Administration tasks and department budget control

February 2003-February 2004, Account Assistant, LPT Publicis

  • Client management on behalf of the agency (Vichy, House of Prince, Maybelline)
  • Responsible for collaterals production
  • Organized promotions and events

Education

2004 – 2006 Postgraduate Diploma in Public Relations and Multimedia Communications                                                                                                             Faculty of Organizational Sciences, University of Belgrade

1997 – 2003 Graduated with Bachelor’s Degree in Art History                                         Faculty of Philosophy, University of Belgrade

Professional Training

November 2014, Google Analytics individual qualification

July 2014, Google AdWords Certification

July 2014, Google Display Advanced Certification

October 2013, Networking workshop                                                                                The Auckland Chamber of Commerce

September 2013, New Kiwi Career Success Programme                                                 The Auckland Chamber of Commerce

September 2013, 360 Degree Non-for-Profit Training Day                                               FINZ, Auckland

April 2012, MBTI psychological types                                                                               Klos training, Warsaw, Poland

January – September 2012, Management skills for leaders                                     Consulteam Human Capital Bulgaria

Interests

  • Tourism and international travel
  • Skiing
  • Scating
  • Dancing
  • Photography

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